eVision Blog

We love to play in the digital space. Every new website design, every optimization or unique social media program gives us another win-win opportunity to stretch our imaginations, hone our craft, and develop a long-term relationship with our clients. Come on in and check us out.

Top 10 Blog Titles

Top 10 Blog Titles You Should Be Using! As a business owner, you know content is critically important for growing traffic to your website and showcasing your business. You have listened to your digital marketing consultants and set aside the time to do it. You’ve got your computer fired up, a fresh cup of coffee,…

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Do I Really Need a WordPress Maintenance Plan?

We’ve already given you a bunch of reasons why WordPress is a great choice for your business website, but if it’s so great, why do you to invest in a WordPress maintenance plan? Unfortunately, the more popular of a platform you are on the web, the more likely you are to be targeted by hackers.…

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10 Reasons to use WordPress for your Business Website

If you’ve ever considered building a website for your business or updating the one you have, you’ve likely heard of WordPress. Since their initial launch in May of 2003, WordPress has grown to power over 75 million websites. Though they started as a simple blogging platform, WordPress has become a multi-purpose publishing tool for anything…

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What’s New: SPCA Animal Control Web Application Tool!

We are excited to have completed development of a new animal control web application tool for the Warren County SPCA! Warren County SPCA is dedicated to providing 24/7 services for Warren, Washington, and Saratoga counties in Upstate NY. With animal control officers in the field, the benefits of this animal control management app include: Ability…

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Small Business Networking: Glens Falls, Queensbury, Lake George

Much of what we do at eVision Digital Marketing, LLC in Queensbury is support small businesses, offering a full digital and graphic design media kit of tools that includes website design, optimization, print media, social media and consulting services. So, you can see why when it comes to small business networking in Glens Falls, Queensbury…

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eVision Digital Marketing New Website & Graphic Design Projects!

Sometimes, we just have to share what’s happening! At eVision Digital Marketing, LLC, we have experience creating a digital presence for all types of industries. Here is just a sampling of a few new website and graphic design projects we have recently designed, completed and launched. We had a lot of fun with these! Check…

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How To Leave A Google Review

Its easy to review a business on Google! Give your favorite dining, shopping, professional or personal service providers a boost with a great review if you love ’em! Here are some instructions on how to leave a Google review:

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Be A Super Hero: Social Media Customer Service

We hear a lot in our industry today about how social media is changing. It’s getting harder to manage, difficult to navigate, almost impossible for some of us to gauge the value for our businesses. You post, tweet and pin, spending hours looking for stuff to share, and never know if it’s even worth your…

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Frustration Free Friday: eVision Digital Is Growing!

eVision Digital Announcing New Partnership & New Website Design! So…this edition of Frustration Free Friday…is! Frustration free, that is! I am delighted to announce web designer Jennifer McDonald of Saratoga Springs has joined me as a partner in my company eVision Digital Marketing, bringing a whole new set of assets, skills, and an element of…

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evision digital anniversary

Frustration Free Friday Milestone

Happy Anniversary To eVision Digital! Usually in this blog post I write about something topical and helpful. A tip, a brief instruction or how-to that might help you get through the day just a bit easier. This week Frustration Free Friday is my chance to be express my gratitude. eVision Digital Marketing just passed the one-year mark recently. (***APPLAUSE***) That’s a big…

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Frustration Free Friday

Do-It-Yourself Internet Marketing: What (Who) You Need To Know! Of course, in order to be a small business owner you have to have not only skill in your area of expertise, but that indefinable something that gives you the drive, determination and moxie to invest your heart and soul in your business. Literally. That often…

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Frustration Free Friday: Facebook FYI

Facebook Page Changes – They’re At It Again! Have you seen this on your Facebook page? Yes, Facebook is rolling out a new Facebook page look and functionality. Wait – before you panic – this may be the best move they have made in some time! Finally, features are more easily accessible, and visual access…

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Website Maintenance Program

What Does Your Website Say About Your Business? Like most business owners, you probably believe that maintaining the appearance and functionality of your usiness is important to your success. Your brand and your reputation are often tightly interlinked with your “curb appeal”, your customer service and the experiences they have under your roof. For instance,…

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Frustration Free Friday

Cool (Free) Tool For Creating Facebook Cover Photos We love free stuff – especially anything that helps with social media! Frustrated when it comes to creating a new Facebook cover photo (and yes, you should be updating it!)? Here is a free and simple tool for creating Facebook cover photos that you can use in…

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Frustration Free Friday

Hate Having To Pay For Facebook? Facebook is a pain in the – well, you know. We have used it as a social meeting place, a community link and a business networking tool. But now, you may find yourself struggling to get your posts seen by anyone on a regular basis, but just hate the…

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Local SEO Tips | Glens Falls, Ticonderoga, Adirondacks

Local SEO tips can help your business understand and leverage the value of Google+ local listings. From manufacturing businesses in Glens Falls to Ticonderoga hotels, local SEO is a powerful tool for building your brand and becoming more highly visible in mobile search! Google Places for Business This is where you submit the business information…

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Frustration Free Friday: WordPress Maintenance TuneUp

Why Do You Need WordPress Website Maintenance Services? WordPress is an amazing product – an open-source software program whose unique strength and appeal comes from the fact that is that it is constantly being improved and developed for increased functionality. Yet because it does work so beautifully and is so incredibly popular, it has become…

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Frustration Free Friday: Small Business Digital Checklist Infographic!

When it comes to what I do, nothing makes me happier than to help businesses with their digital marketing solutions: websites, SEO, and especially content development! This week I had the privilege of presenting to a small class of would-be entrepreneurs at SUNY Adirondack in Glens Falls NY. The group was a Business Plan Development…

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Frustration Free Friday: Old School Task Tracking – With Paper?

There are endless ways to keep track of day-to-day small business tasks and activities. From a Google calendar, to your editorial calendar for content…your iphone calendar and reminders for appointments…maybe you still use your DayTimer. As a writer and a reader, I love paper stuff. No matter how many electronic tools and online resources I…

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New Website Launch For Glens Falls Area Business: LisaBoucher.com!

Lisa Boucher is excited about her part-time career. We are happy to share a new website launch for Glens Falls area business owner Lisa Boucher, a Young Living Essential Oils Independent Distributor. Her goal is to provide healthy lifestyle alternatives for families in the Glens Falls, Hudson Falls, Saratoga region and beyond, offering high quality…

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How To Bulk Delete Messages From iPhone 4 iOS7

If there is anything less frustrating than figuring out how to bulk delete messages from iPhone 4 iOS7, the list is short. Managing the email inbox on the iPhone has historically been one of those mysteries of the universe. Fortunately, there IS a way to get rid of them all at once, without having to…

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Content For Small Business Websites: Job #1

2014 Internet marketing trends for small businesses in Upstate NY I once heard that seeing “Open” signs in the windows and doors of businesses along main street is a bad sign. Why? Because if you have to advertise your doors are open, that means there are many that are NOT and you’re struggling. Same thing…

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Facebook Starred Reviews: How To Review A Facebook Business Page

Facebook starred reviews have now been enabled for some business pages. Facebook has been experimenting with moving their 5-star ratings to a prominent position on the business page cover section for a while now. These reviews are quite visible, but only on businesses that use a physical address on their profile. Want to know how…

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Frustration Free Friday Tips: Free Domain Search Tools

Looking for a domain name? Tired of typing name after name idea into GoDaddy to see if it’s available? Free domain search tools can help. Finding the right domain name for your new website can be a frustrating search process. Did you know that thousands of domain names are dropped every single day? Today, for…

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Small Business Saturday: Glens Falls, Queensbury, Hudson Falls!

Local Recommendations for Small Business Saturday Merchants & Vendors: Need to know where to find unique local gifts or one-of-a-kind items in Glens Falls, Queensbury, Lake George or Hudson Falls? Want to know who to call when you have a house full of guests and need help right away? Are you looking for just the…

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Frustration Free Friday: Asking For A Referral In Your eMail Signature!

Asking for a referral in your email signature is a valuable digital marketing strategy that is often overlooked as you develop your online optimization strategy. Why? Your email goes to everyone you do business with, engage with, or solicit for anything. If they open your email, they are given your data be default…it’s right in…

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Social Media Management For Small Business Owners – Help!

Friday’s frustration is about knowing you need social media for your business, but don’t have the time to do everything you think you need to do! Social media for small business owners is a HUGE component for success. Why? It’s easy (sorta!), affordable, and can be fun when it’s not driving you nuts. The key…

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Frustration Free Friday: Website Calls to Action

What are website calls to action, and why does a small business need them? A website call to action (CTA) is an image, line of text or other visible prompt that spurs visitors to your site page to take action. When someone lands on your website, you don’t want them to just browse through the…

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Free Password Memorization Programs

Get Out Of Password Hell! Passwords are the keys to your kingdom – literally. But generating, storing or remembering them? Ugh. Nothing is more frustrating than not being able to remember a password. How to get out of password hell? Easy: free password memorization programs. Most of us have some discomfort about the passwords…

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Minimize Email Overload: Frustration-Free eMail Subject Lines

If there is one thing that most businesses can benefit from, it is learning how to create frustration free email subject lines. I just read a great article How to Write a Professional E-mail that Gets a Reply in ProBlogger. This got my attention…I am one of those people who face the dreaded inbox like…

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Are Facebook Suggested Posts Sucking The Life Out Of Social?

It seems as though there is a danger that Facebook Suggested Posts are sucking the life out of social. As an internet marketer, I get it that promotion is what it’s all about. I also get that social relationships are an important part of real business growth, particularly for small businesses marketers. They have become…

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Content Marketing for Upstate NY Small Business Owners

Amid the ever-changing economic landscape in Upstate NY, content marketing strategies promise opportunity and options for small business owners to increase their visibility and brand. Inbound marketing = Expertise + Customer Service, and the art of “across the fence” relationships continues to thrive in a digital world. How can a small business owner in Upstate NY…

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Facebook Page Name Violation Notification – Use It Or Lose It!

I had heard about it, but never experienced it until one day I got this cheery email… “Hello, Your Facebook Page, http://www.facebook.com/xxxxxxxxxxx, has been found to be in violation of Facebook Pages Guidelines. As a result, we have removed your admin rights to this Page. If you would like to regain admin rights to your…

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25 Small Business Internet Marketing Tips

What YOU Can Do For YOUR Business Today! If you’re a small business owner, time is money, and there is quite often not enough of either! Balancing your daily schedule, managing employees, handling all the little things that only you can do and still having time to develop the “big picture” for your business can…

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build a new site that helps you connect with potential clients, let’s talk about your website needs.
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